Discussion on Training of Automobile Marketing and Service Professionals

DOI

10.2991/iccese-18.2018.241How to use a DOI?

Keywords

higher vocational education; technical service; marketing; talent training

Abstract

Through the research on Guangxi automobile aftermarket and understanding of the demand for professional talents skilled at automotive marketing and service in the car aftermarket, the author gives the analysis of the existing problems in the vocational schools’ training for professional talents of automobile sales and service and accurately position talents training for automotive marketing and service guided by the market demand in order to develop a high-quality, highskilled professionals who meet the needs of the automotive aftermarket.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Wei Zhou
AU  - Shizeng Li
AU  - Zhiyong Feng
PY  - 2018/03
DA  - 2018/03
TI  - Discussion on Training of Automobile Marketing and Service Professionals
BT  - Proceedings of the 2nd International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2018)
PB  - Atlantis Press
SP  - 1081
EP  - 1083
SN  - 2352-5398
UR  - https://doi.org/10.2991/iccese-18.2018.241
DO  - 10.2991/iccese-18.2018.241
ID  - Zhou2018/03
ER  -