The Sustainable Rural Tourism Asset Development Process Based on Natural and Cultural Conservation

DOI

10.2991/icastss-19.2019.52How to use a DOI?

Keywords

sustainable rural tourism, development process, natural and cultural conservation (NCC)

Abstract

Sustainable rural tourism as one of the ways to improve economic condition particularly for the local community. This study aims to analyze the rural tourism development process in two rural tourism areas, which have different natural and cultural backgrounds, but both can develop and survive as sustainable rural tourism. The research theory of this study is the use of 4As (Attraction, Accessibility, Amenity, Ancillary) components as tourism asset for the rural tourism development process. This qualitative research utilizes the Penglipuran and Kertayasa rural tourism areas as a case. The study shows that the natural and cultural conservations (NCC) are the triggers to sustain and develop 4As components on the sustainable rural tourism development process. The local community has been aware that the NCC is essential to ensure harmony and life balance. The findings reveal that the local community in Penglipuran and Kertayasa has a deep understanding and awareness about a clear vision of how to realize the sustaining natural and culture of rural tourism for the best possible future of the region. These findings may help provide information for planning rural and regional communities development and facilitate the management of the process of developing and growing the rural area as sustainable rural tourism. This successful experience is worth learning and studying in-depth NCC for sustaining rural tourism.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Aceng Gima Sugiama
PY  - 2019/10
DA  - 2019/10
TI  - The Sustainable Rural Tourism Asset Development Process Based on Natural and Cultural Conservation
BT  - Proceedings of the International Conference On Applied Science and Technology 2019 - Social Sciences Track (iCASTSS 2019)
PB  - Atlantis Press
SP  - 152
EP  - 156
SN  - 2352-5398
UR  - https://doi.org/10.2991/icastss-19.2019.52
DO  - 10.2991/icastss-19.2019.52
ID  - Sugiama2019/10
ER  -