Fuzzy Approaches Applied into Balanced Scorecard Customer Perspective

DOI

10.2991/icaicte.2013.169How to use a DOI?

Keywords

Balanced Scorecard method, customer perspective, vagueness, fuzzy logic, fuzzy number, fuzzy arithmetic

Abstract

Mathematical approaches of the calculation of quality evaluation of the systems involving human factors do not reflect a significant feature of the processed data - their natural vagueness. The appropriate theoretical background for the formalization of data vagueness is the fuzzy set and fuzzy logic theory. In this paper, these approaches are presented and applied to one of the key performance indicators of customer perspective within the approach of Balanced Scorecard.

Copyright

© 2013, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Menšík Michal
AU  - Pokorný Miroslav
PY  - 2013/08
DA  - 2013/08
TI  - Fuzzy Approaches Applied into Balanced Scorecard Customer Perspective
BT  - Proceedings of the 2013 International Conference on Advanced ICT and Education
PB  - Atlantis Press
SP  - 824
EP  - 832
SN  - 1951-6851
UR  - https://doi.org/10.2991/icaicte.2013.169
DO  - 10.2991/icaicte.2013.169
ID  - Michal2013/08
ER  -