A Probe into the Factors of Rise and Fall of Co-produced TV Series in China Case Analysis of the Co-produced Teleplay Princess Pearl
- Chinese teleplay; co-produced teleplay; fandom; hybridization strategy
Standing at the peak of the co-produced teleplays in China, Princess Pearl represents the heyday of Chinese co-produced teleplays. At the same time, the course of cooperative production and broadcast of the Princess Pearl Trilogy accords with the rise and fall of co-production in mainland China and is of great referential value for investigating the future development of China's co-produced teleplays. Among all the conditions, the power of political, economic, and social network capital jointly drove the birth of the teleplay; regional cultural consultation contributed to its access to cross-regional markets; and the squandering of icon resources and hybridization strategy led to the decline of the co-production in this field.
- © 2019, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Yiping Gao PY - 2019/08 DA - 2019/08 TI - A Probe into the Factors of Rise and Fall of Co-produced TV Series in China Case Analysis of the Co-produced Teleplay Princess Pearl BT - Proceedings of the 5th International Conference on Arts, Design and Contemporary Education (ICADCE 2019) PB - Atlantis Press SP - 170 EP - 173 SN - 2352-5398 UR - https://www.atlantis-press.com/article/125916078 ID - Gao2019/08 ER -