Digital Movement Dynamics of Opinion Mobilization Ahead the Demonstration in Indonesia

DOI

10.2991/978-2-38476-098-5_36How to use a DOI?

Keywords

Digital Movement; Opinion Mobilization; SNA; Twitter

Abstract

On April 11, 2022, there was a demonstration with the main demands of rejecting the discourse on postponing the elections in Indonesia. The discourse has been widely discussed on social media, especially Twitter, with various narratives and opinions. This article aims to analyze the actors involved in the dynamics of the digital movement in the mobilization of public opinion by relating it to demonstration in the real world. The research method used is descriptive qualitative using a Social Network Analysis (SNA) approach as an analytical tool in data collection and processing. The data source is taken from the results of scrawling as many as 9,923 Tweets on Twitter with the keyword “Penundaan Pemilu” (Postponement of the Elections) on April 10–11, 2022. The results of the study show that the key actors in the issues that arise are scattered from various elements, but most certainly are accounts with many followers (influencers). The postponement of the election as the main issue is also blurred and biased by other issues, such as the issue of beating Ade Armando during the demonstration. The use of hashtags makes it easier for us to see the alignments and direction of the narrative that is raised. Opinion mobilization that appears before and during mass action is very complex and undirected because each actor or party has their own interests in this issue and tries to win public opinion. The implication of this research is to provide an overview of the roles between actors in narrative debate and mobilizing public opinion on Twitter.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Muhammad Iqbal Khatami
PY  - 2023
DA  - 2023/08/31
TI  - Digital Movement Dynamics of Opinion Mobilization Ahead the Demonstration in Indonesia
BT  - Proceedings of the International Conference on Communication and Media 2022 (i-COME 2022)
PB  - Atlantis Press
SP  - 416
EP  - 427
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-098-5_36
DO  - 10.2991/978-2-38476-098-5_36
ID  - Khatami2023
ER  -