Motion Graphic Production Design for Tourism Promotion Videos Shuji Lake Lembak
- DOI
- 10.2991/978-94-6463-386-3_45How to use a DOI?
- Keywords
- Motion graphic; production; promotional video; Shuji Lake
- Abstract
Shuji Lake Lembak is one of the natural attractions with a lot of historical and cultural value, which is in Lembak Village, Kec. Lembak, Muara Enim Regency, South Sumatra Province, Indonesia. However, it is miserable that the current promotion of Shuji Lake Lembak tourism is carried out only by the management by word of mouth and through social media and Instagram. Attractive tourism promotions are needed to increase the interest of local and foreign tourists in visiting Shuji Lake. This research aims to apply motion graphic techniques in making promotional videos for Shuji Lake Lembak. Making promotional videos consists of pre-production and production stages using the MDLC (Multimedia Development Life Cycle) method. Promotional videos are designed using various applications, such as Adobe Illustrator 2020, Adobe After Effects 2020, Adobe Premiere Pro 2020, and Adobe Encoder 2020 software. The final result of the Shuji Lake Lembak tourism promotional video, with a duration of 2 min and 30 s, in mp4 format, is distributed via social media, YouTube, and Instagram. Hopefully, this research will make it easier for both local and foreign tourists to find information about tourist destinations on Shuji Lake Lembak.
- Copyright
- © 2024 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Isnaini Azro AU - Mustaziri Mustaziri AU - Ikhthison Mekongga AU - Shera Syaharani AU - Wilda Nabila Alifia AU - Irfansyah Irfansyah AU - Hidayati Ami AU - Aryanti Aryanti PY - 2024 DA - 2024/02/27 TI - Motion Graphic Production Design for Tourism Promotion Videos Shuji Lake Lembak BT - Proceedings of the 7th FIRST 2023 International Conference on Global Innovations (FIRST-ESCSI 2023) PB - Atlantis Press SP - 426 EP - 437 SN - 2352-5401 UR - https://doi.org/10.2991/978-94-6463-386-3_45 DO - 10.2991/978-94-6463-386-3_45 ID - Azro2024 ER -