Research on the Development Path and Measures for Leisure Agriculture Tourism in the Guangdong-Hongkong-Macau Greater Bay Area

DOI

10.2991/aebmr.k.201211.118How to use a DOI?

Keywords

Leisure agriculture tourism, development path and measures, the Guangdong-Hongkong-Macau Greater Bay Area

Abstract

By analyzing the current development of leisure agriculture tourism, including the favourable conditions and problems, in the Greater Bay Area, this paper aims to put forward the principles as well as development path and measures for the development of leisure agriculture tourism in this Area. In this paper, five development paths and countermeasures have been proposed. They are (1) Breaking through the institutional constraints and setting up cooperation mechanism, as well as to improve service and management level. (2) Encouraging other enterprises and capitals to be involved. (3) Changing the dual structure between urban and rural areas to promote the leisure agriculture tourism development. (4) Developing various forms of leisure agriculture tourism with local characteristics based on local conditions and resources.(5) Strengthening marketing of leisure agriculture tourism through different channels.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Haihu Zhao
AU  - Ning Wang
AU  - Qiudong Li
PY  - 2020
DA  - 2020/12/14
TI  - Research on the Development Path and Measures for Leisure Agriculture Tourism in the Guangdong-Hongkong-Macau Greater Bay Area
BT  - Proceedings of the Fifth International Conference on Economic and Business Management (FEBM 2020)
PB  - Atlantis Press
SP  - 682
EP  - 690
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.201211.118
DO  - 10.2991/aebmr.k.201211.118
ID  - Zhao2020
ER  -