BMW Addresses Business and Financial Implications for Long-Term Sustainable Growth Based on a Competitive Value Approach
Authors
*Corresponding author.
Email: zhiyuan.liu@student.curtin.edu.au
Corresponding Author
Zhiyuan Liu
Available Online 27 December 2022.
- DOI
- 10.2991/978-94-6463-052-7_155How to use a DOI?
- Keywords
- Financial ratios; Automotive; Business growth
- Abstract
This paper discusses the business and financial analysis of BMW, a German automotive multinational that has made a name for itself in the elite luxury vehicle and motorbike segments. The research focuses on approaches employed by the firm for competitive value in order to establish lengthy sustainable growth. Additionally, this should assist in identifying internally and externally company processes of BMW through exhaustive examination centered on profitability and value perception in the automobile industry, which will result to the company’s high strategies.
- Copyright
- © 2022 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Zhiyuan Liu PY - 2022 DA - 2022/12/27 TI - BMW Addresses Business and Financial Implications for Long-Term Sustainable Growth Based on a Competitive Value Approach BT - Proceedings of the 2022 International Conference on Economics, Smart Finance and Contemporary Trade (ESFCT 2022) PB - Atlantis Press SP - 1392 EP - 1403 SN - 2352-5428 UR - https://doi.org/10.2991/978-94-6463-052-7_155 DO - 10.2991/978-94-6463-052-7_155 ID - Liu2022 ER -