Export Trade of China’s Film Industry in the Context of Global Value Chain: Positioning and Development Path*

DOI

10.2991/aebmr.k.191225.103How to use a DOI?

Keywords

global value chain, film industry, positioning, development path

Abstract

The export trade of film industry has become a crucial part of international trade competition nowadays. This paper first discusses the problems of Chinese film industry and film export trade on this basis, and finds that the export trade of Chinese film is facing great difficulties in the scale and operation of the industry, the creativity and production of the film content, and the management and support of the government policy, so as to make a positioning for Chinese film trade in the Context of global value chain. Finally, based on the four aspects of film content, operation mode, cultural foundation and policy environment, this paper puts forward the way to promote the rapid development of Chinese film industry and export trade.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Zongmin Liu
AU  - Luhao Liu
AU  - Xinzhuo Liu
PY  - 2020
DA  - 2020/01/07
TI  - Export Trade of China’s Film Industry in the Context of Global Value Chain: Positioning and Development Path*
BT  - Proceedings of the 5th International Conference on Economics, Management, Law and Education (EMLE 2019)
PB  - Atlantis Press
SP  - 573
EP  - 578
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.191225.103
DO  - 10.2991/aebmr.k.191225.103
ID  - Liu2020
ER  -