Research on the News Industry in the Age of Big Data

DOI

10.2991/978-94-6463-264-4_97How to use a DOI?

Keywords

new media; traditional media; digital age; monopoly; competition

Abstract

In the digital age, the competition focus of the news industry has shifted to the monopoly and competition for news resources, big data, and user groups. Traditional media monopolizes news resources based on the accumulated historical resources and credibility, while building content brands based on existing news resources. New media fully utilizes big data and algorithms to actively compete for news resources and user groups by accurately targeting user groups, using super traffic and opinion leaders to gain credibility. Content innovation is also a way for new media to establish brands. Media convergence gives new media greater advantages in monopolizing user groups. In the future, how new media and traditional media will develop in the monopoly and competition for news resources, big data, and user groups is worth further exploration and observation.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Yaotao Zhu
PY  - 2023
DA  - 2023/09/28
TI  - Research on the News Industry in the Age of Big Data
BT  - Proceedings of the 2023 3rd International Conference on Education, Information Management and Service Science (EIMSS 2023)
PB  - Atlantis Press
SP  - 833
EP  - 840
SN  - 2589-4900
UR  - https://doi.org/10.2991/978-94-6463-264-4_97
DO  - 10.2991/978-94-6463-264-4_97
ID  - Zhu2023
ER  -