Proceedings of the 3rd International Conference on Culture, Design and Social Development (CDSD 2023)

Discipline Integration-Ideological Educational politics: Analysis of Talent Cultivation Paths in Finance and Economics Colleges and Universities Based on Party Building Branding

Authors
Jinghui Ao1, Weicong Li2, *, Shanshan Ji3, Wenwen Shi4
1School of Art and Design, Guangdong University of Finance and Economics, Guangzhou, China
2Department: Faculty of Built Environment and Surveying, Universiti Teknologi Malaysia, Skudai, Johor Bahru, Johor, Malaysia
3School of Digital Creative Design, Guangdong Nanhua Vocational College of Industry and Commerce, Guangzhou, China
4School of Culture Communication and Design, Zhejiang University of Finance and Economics Dongfang College, Haining, 314408, China
*Corresponding author. Email: weicong@graduate.utm.my
Corresponding Author
Weicong Li
Available Online 26 March 2024.
DOI
10.2991/978-2-38476-222-4_63How to use a DOI?
Keywords
Finance-Oriented Universities; Ideological Guidance; Talent Cultivation; Party-Building Branding; Innovation Pathways
Abstract

Within the realm of higher education, ideological and political education (IPE) stands as a pivotal instrument in directing students’ cognitive processes, integral to achieving the universities’ mission of “moral education and personal cultivation.” This research focuses on talent cultivation models of finance-oriented universities, particularly within the context of the contemporary “Double First-Class” initiative. Taking the Intellectual Property (IP) creative products of Guangdong University of Finance as a case study, it investigates the integration of IPE across various educational levels, such as undergraduate and graduate studies, and examines its interdisciplinary convergence. By exploring the merger of design studies with the institution’s distinctive “business-law” feature, it becomes evident that IPE and party-building culture are especially vital in financial academic institutions. The nurturing of talents in design disciplines should be anchored in IPE, harnessing interdisciplinary collaboration to formulate a “disciplinary integration and research-based IPE” model.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 3rd International Conference on Culture, Design and Social Development (CDSD 2023)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
26 March 2024
ISBN
10.2991/978-2-38476-222-4_63
ISSN
2352-5398
DOI
10.2991/978-2-38476-222-4_63How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Jinghui Ao
AU  - Weicong Li
AU  - Shanshan Ji
AU  - Wenwen Shi
PY  - 2024
DA  - 2024/03/26
TI  - Discipline Integration-Ideological Educational politics: Analysis of Talent Cultivation Paths in Finance and Economics Colleges and Universities Based on Party Building Branding
BT  - Proceedings of the 3rd International Conference on Culture, Design and Social Development (CDSD 2023)
PB  - Atlantis Press
SP  - 504
EP  - 511
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-222-4_63
DO  - 10.2991/978-2-38476-222-4_63
ID  - Ao2024
ER  -