Proceedings of the 3rd Borobudur International Symposium on Humanities and Social Science 2021 (BIS-HSS 2021)

The Impact of Employee Engagement, Perceived Organizational Support, and Employer Branding on Organizational Citizenship Behavior: The Mediation Role of Organizational Communication Satisfaction Study on State-Owned Enterprises (SOE) Employees in Indonesia

Authors
Gilang Adi Yuliarso1, *, Elok Savitri Pusparini1
1Master of Management, Universitas Indonesia, 10430, Indonesia
*Corresponding author. Email: gilangyuliarso@gmail.com
Corresponding Author
Gilang Adi Yuliarso
Available Online 29 December 2022.
DOI
10.2991/978-2-494069-49-7_53How to use a DOI?
Keywords
Employee Engagement; Employer Branding; Perceived Organizational Support; Organizational Communication Satisfaction; Organizational Citizenship Behaviour
Abstract

State-owned Enterprises in Indonesia have a fairly tight level of competition between them in every sector of industry. One way to have strong competitiveness is to have superior human resources. Each State-owned Enterprises has a different method of developing their company’s human resources. On the other hand, the Ministry of SOE proposed the new core values named “AKHLAK” to be implemented in all SOEs in Indonesia in order to enhance their human capital excellence. Consequently, each SOE should consider their approach towards the implementation of the AKHLAK core values, thus they would be able to implement the values optimally. This research aims to find the impact of employee engagement, perceived organizational support, and employer branding on organizational citizenship behaviour mediated by organizational communication satisfaction. This research uses a quantitative approach to answer the research questions and hypotheses. The sample of this research was 336 respondents of State-owned Enterprises employee that has a minimum of 1 (one) year experience. The findings in this study indicate that perceived organizational support, and employer branding has a significant effect on organizational communication satisfaction. In addition, organizational communication satisfaction has significantly mediated the effect of perceived organizational support and employer branding towards organizational citizenship behaviour.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 3rd Borobudur International Symposium on Humanities and Social Science 2021 (BIS-HSS 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
29 December 2022
ISBN
978-2-494069-49-7
ISSN
2352-5398
DOI
10.2991/978-2-494069-49-7_53How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Gilang Adi Yuliarso
AU  - Elok Savitri Pusparini
PY  - 2022
DA  - 2022/12/29
TI  - The Impact of Employee Engagement, Perceived Organizational Support, and Employer Branding on Organizational Citizenship Behavior: The Mediation Role of Organizational Communication Satisfaction Study on State-Owned Enterprises (SOE) Employees in Indonesia
BT  - Proceedings of the 3rd Borobudur International Symposium on Humanities and Social Science 2021 (BIS-HSS 2021)
PB  - Atlantis Press
SP  - 319
EP  - 324
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-49-7_53
DO  - 10.2991/978-2-494069-49-7_53
ID  - Yuliarso2022
ER  -