Proceedings of the 6th Annual International Conference on Management Research (AICMaR 2019)

Evaluation of Small Trade Extension Programs

Authors
Diah Pranitasari, Lilik Trianah
Corresponding Author
Diah Pranitasari
Available Online 6 April 2020.
DOI
10.2991/aebmr.k.200331.006How to use a DOI?
Keywords
reaction, learning, behavior, results
Abstract

This study evaluates the counseling program of small traders in Pisangan Timur, Pulo Gadung, East Jakarta, using the Kirkpatrick method, namely from the four level aspects, namely the reaction level, learning level, behavior level, and behavior level, and result level. This research uses quantitative analytic descriptive method. Data collection was carried out by distributing questionnaires to small traders in Pisangan Timur, Pulo Gadung, East Jakarta. The results showed that in general the description of the evaluation of the extension program at the four levels of the Kirkpatrick model which included reaction rates, learning levels, behavior levels and outcome levels all gave excellent results for the extension program participants.

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 6th Annual International Conference on Management Research (AICMaR 2019)
Series
Advances in Economics, Business and Management Research
Publication Date
6 April 2020
ISBN
10.2991/aebmr.k.200331.006
ISSN
2352-5428
DOI
10.2991/aebmr.k.200331.006How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Diah Pranitasari
AU  - Lilik Trianah
PY  - 2020
DA  - 2020/04/06
TI  - Evaluation of Small Trade Extension Programs
BT  - Proceedings of the 6th Annual International Conference on Management Research (AICMaR 2019)
PB  - Atlantis Press
SP  - 26
EP  - 30
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.200331.006
DO  - 10.2991/aebmr.k.200331.006
ID  - Pranitasari2020
ER  -