Identifying Lifelong Learning Skills of Students in the Bachelor of Business Administration Program

DOI

10.2991/978-2-38476-096-1_77How to use a DOI?

Keywords

Curriculum Design; Learning Outcome; Lifelong Learning Skill; Sustainable Learning

Abstract

The business world has been changing over time and skills for future jobs are important to foster employability among business administration graduates. Thus, a business administration program should focus on developing lifelong learning skills of students because such skills enable students to accomplish long-term success or sustainable living in the real world. However, different fields of study as well as similar programs of study in different countries emphasize different lifelong learning contexts. At the stage of curriculum design, lifelong learning skills that are relevant to program learning outcomes should be properly identified. Whereas the past studies have paid less attention to the development of lifelong learning skills for undergraduate students in a particular field of study, the objective of this paper is to identify lifelong learning skills that are linked to program learning outcomes of the Bachelor of Business Administration (B.B.A.) under the Faculty of Humanities and Social Sciences, Prince of Songkla University (PSU), Pattani Campus in Thailand. This study developed a conceptual framework which was based on Kolb’s experiential learning theory. A scoping review was adopted to reveal lifelong learning skills of undergraduate students in the field of business administration. In this paper, lifelong learning skills were in accordance with national policy on education, international standards of education, university’s educational philosophy, and the requirements of stakeholders (comprising internal and external stakeholders). Lifelong learning skills of the B.B.A. Program presented in this paper could be applied to the similar study programs. But they may not be generalizable to those study programs in other countries with different national policies on education.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Phathara-on Wesarat
AU  - Warrapojn Panrod
AU  - Parichard Benrit
AU  - Nursahida Useng
AU  - Rudsada Kaewsaeng-on
AU  - Daranat Tansui
AU  - Ranchida Sangkhaduang
PY  - 2023
DA  - 2023/08/28
TI  - Identifying Lifelong Learning Skills of Students in the Bachelor of Business Administration Program
BT  - Proceedings of the 4th Annual Civic Education Conference (ACEC 2022)
PB  - Atlantis Press
SP  - 729
EP  - 737
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-096-1_77
DO  - 10.2991/978-2-38476-096-1_77
ID  - Wesarat2023
ER  -