Advances in Economics, Business and Management Research

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24738 articles
Proceedings Article

Research on Accelerating the Scientific and Technological Innovation and Development of Geological Prospecting Entities

Lamei Li, Yuan Yao1, Hao Yan, Fangfang Liu, Lei Wang, Junjie Yi, Qinghua Yan
Currently, geological prospecting entities are facing varying situations. To seize the chances of development, these entities shall continuously enhance their scientific and technological innovation, so as to take the path of sustainable development. From the perspective of macro geological view, macro...
Proceedings Article

Development of Control Technologies in the Corporate Procurement System

O Yu Kirillova, R M Halfin
The article considers the problem of increasing the efficiency of corporate procurement that based on the development of a methodology for their control. The authors propose to introduce preliminary estimate (budget) control, acting on the basis of unified estimate (budget) software, into the procurement...
Proceedings Article

The Method of the Money Making Mechanism of TikTok

Tianchen Liang
This paper investigated how TikTok, a short-video platform, can make money based on the perspective of economy and marketing. It has developed rapidly since 2016, and still impacts the market trend by its unique characters. The 4P strategy is used to analyze each product in the video application, and...
Proceedings Article

Suggestions on Carbon Asset Management of Power Grid Company under Double Carbon Targets

Bingjie Li, Song Gao, Hu Li, Shiyu Meng, Zesen Li, Xiaotong He, Jian Tan, Shiyu Meng, Song Gao, Hu Li, Zesen Li
Under the dual carbon goal, power grid enterprises are facing new development opportunities. In view of the new business format generated by the dual carbon goal, it is necessary to carry out the research on the carbon asset management of power grid companies to support the business expansion of emerging...
Proceedings Article

ERP System as a Method of Effective Economic Management by the Example of the Russian Federation

R I Salimov, A A Trutneva, A P Snegurenko
Russian enterprises have installed systems or accounting modules of various systems that are not integrated among themselves, which cannot provide a complete picture of the financial condition of the enterprise. In this regard, the transition to an ERP system is of particular importance. The article...
Proceedings Article

The Competitions of China’s Internet Giants in Southeast Asia

Heran Yang
Under the background of the “spillover” of China’s comprehensive national strength, the Sino-US trade war, and the global economic recession caused by COVID-19, this study aims to analyze the e-commerce ecology in Southeast Asia by investigating the competitions between domestic, cross-border Internet...
Proceedings Article

An Analysis of the Machong Dragon Boat Movement under the Background of Cultural Confidence

Zhang Ming, Xie Dan
Culture is the soul of a nation. The glorious history and culture of our country have a long history and profound heritage. Dragon boat culture is a team project in my country’s traditional sports culture, and it can better reflect the collective cultural identity of “united and concerted”. This article...
Proceedings Article

Constructing the Meaning of Martial Arts Situationalization in the Context of Internet + Sports

Xiaofeng Wu, Qifeng Zhou
Using the literature method and comparative analysis method, we analyze the phenomenon of traditional martial arts from “competition” to “artistry” in the digital era, with the “immersion” of western technocratic ideas and sports development models. How China’s traditional martial arts have returned...
Proceedings Article

Influence of Communication and Motivation to Team Innovation

Lei Qian
Teamwork become a trend of an effective method to deal with one project because it could gather people from different fields and consolidate their power to solve one problem. But some teams are not effective and cannot generate innovative solutions and great outcome, which waste resources on minimizing...
Proceedings Article

Professional Stress and Organizational Working Conditions of Space-Rocket Industry Employees as the Factors Determining Their Activities Productivity

S P Vashchuk, O A Sviderskiy, V V Rovenskay, I I Smyrnova
In the article the features of professional stress of space-rocket industry employees which is a current problem and a serious threat not only to do essential harm to their health but also to have a negative impact on productivity in the industry in general are considered. In the article the characteristics...
Proceedings Article

Study on the Spatial-Temporal Evolution Law of 4A and Above Tourist Attractions in Jiangsu Province

Jie Yu, Yujie Zhang, Wei Zhang, Xinyao Wang, Ziqiang Liu
The establishment of tourist attractions, especially high-grade tourist attractions, is very important for the development of tourism and the optimization of its structure. Taking 235 4A and above tourist attractions in Jiangsu Province as the research objects coupled with geospatial analysis method,...
Proceedings Article

Comparison of Different Asset Pricing Models Based on Alibaba and Tencent Stocks

Simin Lu, Xiaoyu Li, Yue Qi, Zhen Zheng
Determining the reasonable price for financial assets has always been hot topic in the field. In the search for the factors in the asset pricing, the prevailing methods are Capital Asset Pricing Model (CAPM) and Fama-French factor (FF3F) method. In addition, Dividend Discount Model (DDM) method is also...
Proceedings Article

Features of Financial Support of the Educational Process with the Use of E-Learning and Distance Learning Technologies

A Yu Valyavsky, M N Ivanov, N V Uchevatkina
The article presents an analysis of the regulatory framework for the financial activities of an educational organization and features when using e-learning and distance learning technologies. The use of information resources in the educational process is an essential component of any distance learning...
Proceedings Article

Analysis on the Market Strategies of the Game Glory of Kings

Zongyu Huang
With the rapid development of electronic technology in China, the number of mobile phone users and the likeability of mobile games continue to increase. In the mobile game industry, in order to be among the best, the game producer will use some marketing strategy that helps them to attract more users...
Proceedings Article

Research on the Development Path of Cultural and Tourism Integration in Traditional Villages

A Case Study of Tongle Lisu Traditional Village in Weixi County

Liping Wang
Cultural and tourism integration is an important means to stimulate the cultural revival of traditional villages and promote the development of local economy. With the development of rural tourism, some traditional villages have built a platform for the preliminary integration of culture and tourism...
Proceedings Article

Digitalization as a New Stage in the Formation of Economic Relations

A U Mentsiev, M S-U Khaliev, E R Guzueva, A U Mentsiev, M Z Ashakhanova
From barter system trading, to paper currency and now to digital economy, the global economy has come a long way. With enhanced technology, the digitization has spurred the communication between people. People can interact with each other, and thus, the effect is quickly observed in the economy. The...
Proceedings Article

Exploring the Sustainable Development Models of Cultural Heritage in Major International Countries

Yuting He, Luo Shu, Jiankang Zhang
Sustainable development is the way to protect, inherit and utilize cultural heritage. This paper explores the sustainable development model of cultural heritage through a logical review and case study of the sustainable development practices of cultural heritage in four major international countries:...
Proceedings Article

Marketing Strategies of Chinese Cosmetic Brands in Local Market

A Case Study of Florasis

Lan Yang, Wendi Meng, Yating Li
The beauty market in China has a broad prospect with a growing market share. Among new brands rooted in China, Florasis witnessed a rapid increase in sales relying on the Chinese traditional culture. Therefore, it is of great importance to look into the ways Florasis has made this success through marketing...
Proceedings Article

The Optimization of the Mechanism of State Regulation of the Local Housing Market of the Subject of Russian Federation Under Budget Constraints

N Lubsanova
The article presents a methodological approach to improving the mechanism of state regulation of the local housing market based on optimizing the allocation of budgetary resources in accordance with the effectiveness of the tools. To obtain the optimal distribution structure of budgetary funds in accordance...
Proceedings Article

The Influence of Chinese and Foreign Sports Culture Differences and Atmosphere on Their Domestic Sports Industry

Yuan Li
The generality of sports culture itself makes it one of the global cultural contents. As the current worldwide physical symbol, sports culture can make different people understand the meaning of it directly and achieve the purpose of effective communication. With the help of modern communication media,...
Proceedings Article

Comparative Study of Mutual Investment Funds and Other Collective Investment Tools

E S Nedorezova, O S Evseev, I A Lunin
Collective investment is a type of investment whereby the monetary resources of individual investors are pooled together and managed by a professional fund manager for the purpose of their subsequent profitable allocation. As a collective investment tool, mutual investment funds are a relatively new...
Proceedings Article

Research on Development Mode and Path of Eco-sports Tourism in Southwest China under the Concept of “Two Mountains Theory”

Tao Xuesheng, Liu Jian
Lucid waters and lush mountains are invaluable assets. Since the 18th CPC National Congress, China has always adhered to the concept of “two mountains theory”, comprehensively promoted the sustainable development of green economy and the construction of ecological civilization, and provided fundamental...
Proceedings Article

Analysis of U.S. Consumption-related Industry Based on Fama-French Model Under COVID-19

Yang Cao, Baozhen Ouyang, Mingji Xi, Runze Yu
Many researchers have contributed much to asset pricing theory and continuously try to find the best model to capture stock average return. The CAPM model and Fama-French 3-factor model, Fama-French 5-factor model is another way to capture the return rates and their changes. At the beginning of 2020,...
Proceedings Article

Cost Estimation Methods of the Company Brand

O V Astafeva, E V Astafyev, V V Biryukova
Brand value is necessary for management of any company as it allows to distribute the resources of an enterprise effectively. Relationships at the level of brands help market players to save time for establishing direct partnership, formation of the developed communications network contributing to “transparent”...
Proceedings Article

Research on the Development Strategy of Heyuan City’s Homestay Industry under the Background of Rural Revitalization

Siduo FENG
This article is based on the development status of Heyuan B&Bs. It discusses the development of Heyuan B&Bs and tourists’ demand in all aspects, and deeply analyzes the problems existing in the B&B industry.Although the homestay industry is developing rapidly under the current economic model...
Proceedings Article

How to Shape the Brand Magnetic Field? The Generative Logic of Consumption Resonance

Taking IKEA as an Example

Yiyun Gu, Shaopeng Jin, Keying Wang
The competition in the home furnishing market is becoming increasingly fierce. Excessive production leads to the necessity for enterprises to shift their focus from furniture manufacturing to consumers, and appropriate marketing strategies are needed to occupy the consumer market. People’s income has...
Proceedings Article

The Analytical Significance of the Information-Semantic Approach to Study of the Communicative Nature of Music in the Framework of Cultural (Social) Anthropology

A B Kayak
The article presents the methodology of information and semantic analysis of the processes of intercultural interaction of the peoples of the world in the space of music. In the 21st century, information theory and information approach to art, including musical art, get deeper elaboration, become more...
Proceedings Article

The Necessary Analysis and Path Exploration of the Ideological and Political Construction of Military Physical Education under the Circumstance of Education for Morality and War

Xiao-nan WU, Xiao-hong MA, Xiao-li ZHANG
Taking “education for morality and war” as the fundamental starting point, this essay analyzed the historical inevitability of ideological and political construction of military physical education curriculum from three aspects. It conceived the development path of military physical education curriculum...
Proceedings Article

The Study of the “Size Effect” on the Market Efficiency and the Market Anomalies in NASDAQ

Siling Pan, Congrui Yin, Yu Ai, Zhiheng Li
Since the Efficient Market Hypothesis was proposed by Eugene Fama in 1970, it has been continuously challenged by various market anomalies and financial empirical evidence in the U.S. stock market. Inspired by the reserve effect, the momentum effect and the effect size discovered by De Bondt and Thaler,...
Proceedings Article

Knowledge-Based Development of Russian Regions and Growing Inequality

D G Kochergin, E E Zhernov, V A Logachev
The article contains an analysis of the Russian knowledge-based economy at the meso-economic (regional) level in the period from 2005 to 2015. Authors assess the main parameters of the development of the constituent entities of the Russian Federation, including the regional innovation system and the...
Proceedings Article

Research on Countermeasures of Urban and Rural Sports Facilities Planning and Promotion in Lingchuan County in Guangxi Province

Zhong Haofan, Huang Jing
Regarding the background of special planning of urban and rural sports facilities, it is found that the number and quality of public sports facilities in Lingchuan county need to be improved after analyzing the relevant status,where has insufficient main sports park and the national fitness center. There...
Proceedings Article

Industrial Heritage Tourism Sustainable Development

A Case Study of the Anning City, Yunnan Province

Keyi. Zhao
With the implementation of the supply side structural reform policy and the integration of the state-own iron and steel enterprise, residents in the Anning city, face a new round of unemployment test. And one of the effective means to solve the unemployment problem is to develop service industry, especially...
Proceedings Article

Potential to Mitigate Social Inequality Through Individuals Taxation Reform

I R Akhmadullin, A V Safina, L Z Fatkhullina
The paper provides a calculation-based analysis of the real Russian citizen’s fiscal burden, since the flat scale, which is one of the lowest in the world, does not fully reflect the facts on the ground. In the context of the multiple gap between the poor and the wealthy segments of the population, the...
Proceedings Article

The Impact of Internet Finance on the Systemic Risk of China’s Listed Commercial Banks

Hanyang Liu
To explore the impact of Internet Finance on the systemic risk of listed commercial banks and maintain the stable development of the macro-financial market, this paper analysis the theoretical mechanism of Internet Finance and systemic risk of commercial banks and selects 16 listed commercial banks in...
Proceedings Article

The Influence of the Globalisation Factor on Premiums in Merger and Acquisition Deals of Electric Power Companies

I I Prosvirina, A V Sterkhov
The article proposes a method for assessing the influence of globalisation on premiums in merger and acquisition (M&A) deals of electric power companies. The independent variable in the research is a relative premium value, i.e., an excess of the amount paid in a deal (in view of the share) over the...
Proceedings Article

Innovative Research on the Blending Learning Mode of Econometrics Global and Regional Impacts of RMB Internationalization

Qian Yu
China has seen exponential development within the first twenty years of the twenty-first century, making it the second largest global economy. Together with this growth, the People’s Republic of China (PRC) has put in place various strategies to help it grow its economic muscle as well as international...
Proceedings Article

Based on the Concert of “Two Mountains theory”, the Development Mode and Path of Ecological Sports Tourism in Southwest China are Analyzed

Zhu Meixiu, Liu jian
The “Two Mountains Theory” firmly establishes and implements the concept of green ecological development, which is an extremely important political theoretical basis and practical guidance for China’s ecological and material civilization and national green ecological development in the new era. Ecotourism...
Proceedings Article

Institutional Investor and Firm Financialization: Evidence from China

Chen Li, Shuai Tang, Xiaoxiao Zhang
This paper explores the role of institutional investors from a perspective of firm financialization by selecting listed companies in the Shanghai Stock Exchange and Shenzhen Stock Exchange as a sample for the study. We find that institutional investor ownership can reduce firm financialization. This...
Proceedings Article

Providing Conditions for Functioning of Small Business of the Republic of Crimea

Yu P Maidanevich, I N Dyshlovoy, N N Grigor
The article states that small business is a part of the developed market system. Small business in the Republic of Crimea is the important sector of the region’s economy requiring comprehensive support and development. In this case to increase the level of entrepreneurial activity, the Ministry of Economic...
Proceedings Article

Research on Spatial-temporal Pattern of Coupling and Coordinated Development of Urban Highway Traffic and Tourism Economy in Anhui Province

Yanmei Deng, Yabo Li, Yuyan Huo, Yuxi Fan, Song Chen
Based on the data of transportation and tourism economic development in Anhui province from 2010 to 2019, this paper introduces the coupling coordination degree model for analysis. The results show that there is a coupling relationship between urban traffic and tourism economy in different cities of...
Proceedings Article

High-end Sports Tourism: Concept Definition, Experience Dimension Identification and Scale Development

Lu Yuyang, Lu Changbao
The high-end sports tourism industry develops rapidly, but the related theory exploration obviously lags behind. As a new form of tourism, high-end sports tourism is lack of discussion and theoretical gap in terms of concept definition, experience dimension identification, which will certainly affect...
Proceedings Article

Management of Investment Attractiveness of Economic Agents as a Factor of Innovative Development of the Region (On the Example of the Tyumen Region)

A S Deev, N V Krasovskaya, S I Chernomorchenko
The problem of innovative development of regions in Russia is currently relevant to the unfavorable economic and political situation of the country in the world. The object of the article research is the management system of investment potential of economic agents of the Tyumen region. The subject of...
Proceedings Article

Analysis from The Bank of China on The Crude Oil Treasure Incident

Bohan Sun, Cindy Ma, Wenzhi Sun, Yi zhai
On April 20, U.S. time, the price of the West Texas Intermediate (WTI) crude oil May 2020 futures contract fell to a negative approximately $38, which caused the Bank of China (BOC) and the buyers of the Crude Oil Treasure a considerable loss. To avoid the incident in the future, this paper will focus...
Proceedings Article

Challenges of Activating Customers’ Involvement Into Quality Assessment of Medical Services

T G Butova, S I Mutovin, E P Danilina, A R Khusainova, Y S Beloborodova
The growing dissatisfaction of the population with the quality of medical services becomes an obstacle to the sustainable development of the territories and results in the population’s disapproval of the actions of the authorities. The increasing dissatisfaction with the quality of medical services is...
Proceedings Article

The Participants Experience of Masses Sports Event in Pandemic Period

Taking Marathon Runners as an Example

Xin Xu
With the suspense of the pandemic of COVID-19 in 2020, leisure sports events are being canceled most of the time all over the world. This study used multiple methods and data to examine runners’ embodiment experience, aimed at discussing the current situation about marathon runners and marathon event...
Proceedings Article

Industrial Single-Industry Areas, Socio-Economic Development Based on Cluster Approach

A N Bikineeva, O N Nedzelsky, E N Bulakina
The article presents research, socio-economic development of coal-mining areas of the Republic of Khakassia. It is proved that the increasing economic changes, overcoming the crisis phenomena of increasing variability of organizational and technological systems, determine the need to develop new methodological...
Proceedings Article

Brand Community Strategy of Lululemon

The Relation Between Brand Ambassador’s Trust and Customer Engagement

Zichen Qian, Jamin Zou
In lululemon’s success of customer engagement of their brand community, ambassador’s trust is assumed to be a significant factor. This research aims to discuss how would brand ambassador’s trust reflects on the customer engagement level of its offline brand community, taking customers who engage in lululemon’s...
Proceedings Article

Research on the In-depth Development of Traditional Sports Culture Tourism Resources from the Perspective of Collaborative Development

Kewei Yu, Jingjing Chen, Ronglu Li
The continuous development of Chinese people’s living standard and the increasing spiritual and cultural demand promote the rapid development of cultural industry, sports industry and tourism industry. The comprehensive implementation of “May Day holiday”, “National Day holiday” and “paid vacation” provides...
Proceedings Article

The Positions in Soccer and Marketing and Globalization of Soccer in the World

Zhejun Zhu
With the rapid development of technology and science in recent decades, many professional soccer teams try all possible means to improve their strength and performance in the field of soccer. As a result, there are remarkable transformations of soccer, especially in the professional area. However, most...
Proceedings Article

Integrated Assessment of Human Capital on the Macroeconomic Level

I A Kondaurova, E A Tarasova, V A Gemmerling
The key figure in all the changes that take place in society is the person, his work, creative abilities, competencies, state of health, his human capital. The theoretical analysis carried out in the article showed that today there is no perfect methodology for the integral assessment of human capital....
Proceedings Article

The Feasibility of Starting Up Business Mobilife: A Medical Company with Mobile Technology

Yulin Shan, Yi Chen
In this paper, two computer engineering students from Span decided to start up a business into the medical treatment industry and enter the global market. The company they would run is called Mobilife Technologies, which is willing to make Alzheimer patients live more easily by launching a software for...
Proceedings Article

A Review on The Research of Self-efficacy in Domestic Sports Field -- Taking CNKI Core Journal as an Example

Tang QiuMeng, Wen YuHong, Bu He
This paper summarizes the current research status of self-efficacy in the field of physical education in China, and finds that the current research mainly focuses on students’ general self-efficacy and teachers’ teaching efficacy. Among them, students’ general self-efficacy is the main research object,...
Proceedings Article

Human Capital as the Dominating Factor of Economic Growth in the Republic of Kazakhstan

Z Baigireyeva, S Niyazbekova
The goal of the research is to study the role of human capital in the contemporary society triggering an increase in the intrinsic value. This research reviews the theoretical aspects and fundamental legal principles related to the issue of human capital. Research Design. Common quantitative methods...
Proceedings Article

Factors Underlying Cooperation During Covid-19 Pandemic

Analysis on Game Theory

Xinxiong Zhao
Starting in 2020, one of the most serious epidemics occurs in human history. The sudden arrival of the covid-19 takes many lives away. There is no doubt that the most critical issue is how to get more people to cooperate on epidemic prevention. The study topic is about the factors underlying cooperation...
Proceedings Article

The Impact of Demographic Indicators on Gross Regional Product

I R Bakeeva, A B Nikolaeva, J V Nefedova
The socio-economic development of regions depends on a combination of historical, geographical, resource, demographic and other factors. The gross regional product indicator characterizes economic activity in the region and serves as an indicator of the successful development of the region. Formation...
Proceedings Article

Analysis of the Ecological Impact of Tourism Development under Environmental Kuznets Curve

Based on the Panel Data of RCEP Members from 1995 to 2017

Wen PANG, Haixia ZHENG
This paper mainly studies the intrinsic linkages between inbound tourism development and ecological environment among RCEP members. We first construct an economic model for the EKC to represent the relationship between tourism development and environmental impacts, taking the panel data (1995 ~ 2017)...
Proceedings Article

The Different Perception and Reaction of Customers Towards Traditional Marketing and Influencer Marketing in Food Industry

Qingyang Ren, Lin Zhou, Fengyang Liu
This research paper is aimed at investigating the consumer preference for traditional marketing and influencer marketing in food industry. To accomplish this, the researchers set two questionnaire surveys to collect data. These two questionnaires investigated consumers’ different attitudes and reaction...
Proceedings Article

Program-Targeted Approach to Labor Organization in Industrial Clusters

S Vandysheva, O Lukinova, L Guseva, N Pisarenko, N Nagibina
The article reflects the organizational and economic methods and approaches to the organization of labor in industrial clusters, provides an analysis and systematization of the views of foreign and domestic scientists and practitioners on the concept of “cluster”, analyzes the implementation of the program-targeted...
Proceedings Article

The Relationship Research Between Brand Association, Brand Awareness, Brand Satisfaction, and Brand Loyalty in Three Squirrels’ Virtual Image

Yang Chen, Haoran Qin
In order to explore and verification the existing theory about brand loyalty, this study takes Three Squirrels as an example, further verifies it in the form of online survey, and puts forward a new influencing factor is brand virtual image. For the aim of this study, this study uses the relevant theories...
Proceedings Article

Outlook for Asia Pacific International Travel and Tourism 2022 to 2024

Dongli Tang, John Koldowski
This paper elaborates the current position of travel & tourism from firstly, the perspective of Global International Tourist Arrivals (ITAs) and secondly for International Visitor Arrivals (IVAs) into and across the Asia Pacific region. It then provides an outlook for Asia Pacific International visitor...
Proceedings Article

The Impact of Banking Infrastructure on Gross Regional Product

B V Bakeev, R F Valiullin, B R Gareev
When making management decisions at any level, high-quality feedback is needed, which allows you to evaluate the results of a particular impact on the control object. To assess such an impact, various models are often used, primarily economic-mathematical ones, which allow you to quickly and cost-effectively...
Proceedings Article

Observation and Study on Intervention of Tai Chi Daoyin on Cardiovascular Related Diseases

Jiansheng WEN, Min SU
Lack of physical exercise and harmful eating habits may lead to obesity and hypertension, elevated blood glucose and blood lipid. It is the main non communicable disease leading to early death, which is called the metabolic risk factor of cardiovascular disease.This study compared the effects of Tai...
Proceedings Article

Transboundariness as a Driver of Development of International Tourism in the Far East of Russia

G A Gomilevskaya, A Y Kononov, V V Schur
The article analyses the foundations of the development of transborder tourism being a cornerstone in the process of strengthening the international cooperation in tourism area at the regional level. The aim of the work is to study the factors of development of transborder tourism in the framework of...
Proceedings Article

Modelling Time Series Customer Preference Based on E-commerce Website

Huimin Jiang, Chunsheng Li, Farzad Sabetzadeh
In the research of customer preference for products, we need to collect enough customer data first, and then we can analyze it to realize the effective establishment of customer preference model. Although a reasonable model can be obtained, the customer’s own preference presents a dynamic state, which...
Proceedings Article

Exploring Wine Tourism Experience Constructs: A Qualitative Approach

Yuqing Zhang, Hoffer M Lee
Wine tourism is getting popular in market throughout the world and wine tourism experience keep arousing tourism scholars’ attention. However, for what constructs a wine tourism experience still remains debated. This study aims to identify the underpinning constructs of wine tourism experience using...
Proceedings Article

Study on the Surgical Scheduling Problem Considering the Uncertainty of Operation Time

Tang Rui, Lv Jie
Surgery is the top priority in medical work. According to incomplete statistics, surgery will involve 70% of the hospital’s entire resources. Although China’s surgical construction has achieved certain successes, due to differences in the initial time and end time of surgery Certainly, the patient’s...
Proceedings Article

Monitoring in Tourism at the Regional Level: Theory and Practice

G A Gomilevskaya, Y Y Sergienko
The availability of timely and reliable information about the processes taking place in the tourism sector is a prerequisite for the organization of effective management in the corresponding area. The application of the integrated assessment methodology proposed in this work allows to analyze the impact...
Proceedings Article

Research on the Coupling Effect and Influence Mechanism of Large-scale Sports Events and Urban Brand Development

Wenxiu YU, Huiqiang Ma
Based on the in-depth analysis of the interaction mechanism of the coordinated development of the two systems of sports events and urban brand development, this paper introduces the coupling evaluation model and multiple linear regression analysis. Taking Chongqing International Marathon as an example,...
Proceedings Article

Analysis on How Social Media Influencers Affect Purchasing Tendency

Qiying Ma
In the current society, companies often invite social media influencers to popularize their products. And social media influencers’ incomes depend on advertising products. Also, with the development of technology, most people have electronic devices, like laptops, mobile phones are so on. Everyone can...
Proceedings Article

Organizational and Economic Aspects of Military Heritage Tourism in Primorsky Krai

V V Schur, Y Y Sergienko, A Y Kononov
The article outlines the basic concepts of the development of military heritage tourism. The paper states the role of military heritage tourism in the process of creation of cultural relations and international cooperation ties. The purpose of the work is to determine the theoretical foundations and...
Proceedings Article

Word-of-Mouth and Visit Intention in Cultural Tourism

Guanwen He, Pak Hou Che, Caleb Huanyong Chen, Allan KK Chan
Online reviews and word-of-mouth influence tourists’ decisions when they search information online before visiting a destination. This study investigates the impacts of different types of online reviews on visit intention. We conduct a case study on a cultural park in southern China and examine the impacts...
Proceedings Article

The New Approaches Toward Productiveness of Labor and Salaries Research on the Basis of the Blockchain Technology

A V Charnavalau, D N Baranov, Z V Charnavalava
the present article studies the economic processes in the framework of the economy of labour topical area. The purpose of the article is to introduce a new approach towards interpretation of the productiveness of labour concept, of quantitative methods for its measurement and of the extensive use of...
Proceedings Article

The Importance of Community Participation on Ancient Village Tourism Development of China

Yanjun Liu
Ancient villages contain rich historical and cultural resources, which plays an important role in promoting the historical and cultural development of a country. The development of ancient village tourism is actually a kind of inheritance of history and culture of China, and also contributes to the local...
Proceedings Article

Impacts of Digital Currency Electronic Payment (DCEP) on China’s Banking System

Tong Zhang
With the progress of the Internet and big data technology, the format of the currency is transmitting from physical money to digital money. Countries in the world commence to research on the function of the digital currency and Digital Currency Electronic Payment (DCEP) is People Bank of China’s practice...
Proceedings Article

The Comparative Research on the Framework of Cultural Industrial Policy System Between China and Japan

Dong Tong
Japan is one of the countries with relatively perfect cultural industrial policy system in the world. Under the guidance of its strategy of building a nation through culture, the Japanese government has constructed a cultural industrial policy system to promote the development of cultural industry and...
Proceedings Article

Policy Analysis of China’s New Energy Vehicle Industry Policy

Jiahang He, Wanting Yin
In order to achieve carbon neutralization, energy conservation and carbon emission reduction have come into focus. In the process of striving to achieve carbon emissions, new energy vehicles have gradually become the key development industry for many countries around the world to achieve energy conservation...
Proceedings Article

Application of Transition Engineering Methodology to Energy Efficiency Development in the Brewery Company

A S Pavlova, M A Daniliuk, A S Pavlov
Most companies aimed at long-term sustainable development take full responsibility to reduce the environmental risks in order to guarantee environmental safety and social justice of the planet’s population. In accordance with circular economy principles, energy efficiency and energy saving are currently...
Proceedings Article

Inheritance and Development of National Traditional Sports Culture in the Context of Big Data -- Take TikTok as an example

Yang Li, Ting Yuan, Jingjing Chen
With the continuous progress of human society, information technology is also becoming more and more mature, and mobile Internet communication technology has been more popular. Big data is also born, and it is ubiquitous rooted in every aspect of human activities. It has changed people’s original living...
Proceedings Article

US vs. China Which Country Did a Better Job in Containing COVID-19?

Zhangsiwen Yue
The COVID-19 pandemic has caused the deaths of hundreds and thousands, casting an unprecedented public health crisis that impacted government regulations, national economy, and the research and development of new technologies. As leading powers of the world, the United States and China put forth various...
Proceedings Article

Investigation of Determinants and Constraints of Fan and Participant Engagement in Sport Events

Xin He
Attendance at sporting events generates substantial income for sports venues and organizations, which benefits cities and regions economically. High attendance at sporting events generates revenue for sponsors. Despite this, the environment in which sports activities take place is becoming more and more...
Proceedings Article

Prospects of Organic Market Development in the Republic of Sakha (Yakutia)

N P Vasiliev, L I Danilova
This article discusses the prospects of organic market development in the Republic of Sakha (Yakutia). The key factors justifying the feasible nature of developing such a market in Yakutia are provided. Three perspectives for development of organic agriculture are considered. The main distinguishing...
Proceedings Article

Review of the Influence of Covid-19 on China’s Tourism

Yuqian Sun
At the end of 2019, COVID-19 with strong infectivity broke out in Wuhan, China, which caused a short but serious blow to China’s tourism industry. As a part of China’s economic development, tourism has maintained a state of continuous growth and has a good developing trend before the outbreak of the...
Proceedings Article

Analysis of the Current Situation and Development of Tencent WeChat

Jing Lin
This study mainly analyzed how WeChat monopolies the social media market in China. Tencent used many marketing strategies to develop WeChat, for example, the Red Pocket function was cooperating with Chinese New Year to promote; and this also helped WeChat Pay to spread because the Red Pocket is Foot-in-the-door...
Proceedings Article

Application of the Decision Support System “DATA” for Regional Management

E E Averchenkova, E A Dergacheva
The Russian Federation was faced with a conscious need to make a breakthrough in technological development and in the field of information development of society and, in particular, artificial intelligence. It is discussed how effective digital public management will be, as well as the legal aspects...
Proceedings Article

Application of Blockchain Technology in Smart Tourism

Smart tourism comes into being with the development of information technology. With the help of modern science and technology, smart tourism can realize service wisdom, management wisdom and marketing wisdom, which can not only further improve the tourist experience, but also enhance the international...
Proceedings Article

E-commerce Price War Based on Game Theory

Yi Liu
In the increasingly complex competition among firms, price war often takes place between E-commerce firms. The reasons for a price war in the E-commerce industry are various. This paper uses the game theory method to discuss the formation of competition mode and further study the possibility of price...
Proceedings Article

Transatlantic Free Trade and Investment Partnership: Benefits and Effects for EEU

O Y Sokolova, N V Mityaeva, N G Ustinova, N P Timofeeva
Today Global economy is a very complicated multilevel system of interaction of the national economics, transnational corporations, international integration unions and associations. Negotiations on formation of Transatlantic Trade and Investment Partnership are the most ambitious project in the sphere...
Proceedings Article

Study on the Integration Development of Rural Tourism and Traditional Sports in Keyi Village

Tang Yanhua
Under the implementation of the national rural revitalization strategy, the integration of rural tourism and traditional sports has become a hot topic. Rural tourism based on traditional sports has become a new tourism mode, which is both an opportunity and a challenge to the overall development of rural...
Proceedings Article

Analysis on the Relation Between Stake Size Effect and Fehr-Schmidt’s Parameters

Jiaming Fan
Stake Size Effect demonstrates the phenomenon that in Ultimatum Game, individuals have much lower rejection rates when facing the same proportion of offers but with higher stake sizes. This article relates the Stake Size Effect with the Fehr-Schmidt model, which is one of the most important models in...
Proceedings Article

Three Kinds of Ability for Teachers to Carry Out Military Physical Education Curriculum

Bai Shengjun, Wu Xiaonan, Li Meng
“Moral Education” is inevitable for Military physical education curriculum teachers to carry out ideological and political curriculum.In order to cultivate excellent ideological and political quality of the students, it is necessary for the teachers to integrate ideological and political education with...
Proceedings Article

Model of Investment of Small Enterprise in Industry

E Vetrova, A Kharlanov, L Lapochkina
The need for the development of small enterprises in Russia against the background of stagnation in this segment of the economy in recent years makes studying the problem of investment attractiveness of this market segment relevant to finding opportunities and prospects for the development of small business...
Proceedings Article

Financial Derivatives and Their Application in Enterprises

Wanying Huang, Xinrun Yao
With the opening of the financial market, the financial derivatives market has also encountered greater development opportunities. However, opportunities and challenges always coexist, so enterprises must use financial derivatives reasonably and correctly. This paper adopts the method of combining theoretical...
Proceedings Article

Research on the Current Situation and Countermeasures of the Development of Xiamen Sports Industry

Chenxiuping, Liaojianmei, Zhenghui
Using the methods of literature, mathematical statistics and expert interview, this paper studies the related problems of promoting the high-quality development of xiamen sports industry. The research shows that The sports manufacturing industry, sports service industry, sports facilities construction,...
Proceedings Article

For Web Software Company– A Micro Company But a Global Business

Ruiyi Li, Sun Yi
This paper mainly discusses the potential basis and feasible development direction of new Internet companies in the globalization age. For dealing with this, we first apply some business assessment statement to conduct various evaluations of the company and proposed a plan to compete directly in the...
Proceedings Article

A Survey of Rural Residents’ Travel Intention in Changsha and Its Promotion of Tourism Economic Development

Jing Huang
In a new pattern of development in which domestic and international double cycles reinforce each other, tourism has become a new growth point under the new normal. With the implementation of the rural revitalization policy, the income level of rural residents will increase. Daily life will also change...
Proceedings Article

Causes and Consequences for Russia of the First World War

S N Shkarubo
The article discusses the causes and consequences of the First World War for Russia. An unprecedented war has refuted the forecasts of politicians and the military regarding its short-term nature and demanded the mobilization of all the country’s internal forces for its implementation. The province provided...
Proceedings Article

Summary of Research on Urban Commercial Fitness Space from the Perspective of Space Justice

Yabo Li, Yanmei Deng, Zulong Li, Yuxi Fan
With the advancement of urbanization, the improvement of people’s living standard and people’s yearning for a better life, the residents’ fitness demand is unprecedentedly high. As a lifestyle derived from urbanization, fitness consumption has become an important topic in the research of space production,...
Proceedings Article

Corporate Investments: Essence and Effectiveness of Capital Use

A Brodunov, O Ivanova, K Bunevich, E Gavrilova, O Nazarenko
This paper considers the essence and specific features of corporate financial investment. It describes the pros and cons of financial investment. Insight is provided into the peculiarities of such investment, its drawbacks, and how it specifically works. Financial investment means deferring a fix amount...
Proceedings Article

The Analysis of Capital Structure

Based on Two Hypothetical Firms

Ziwei Wang, Yifei Huang
A corporate’s financing of its real investments has recently attracted considerable attention from academics who have proposed various theories. This paper firstly studies the Gordon growth model and the weighted average cost of capital formula with the empirical tests and the sensitivity analysis. Then,...
Proceedings Article

Application and Development of Big Data, Internet of Things and Cloud Computing in Tourism and Its Influence on Traditional Travel Agencies

Yanyan YANG
The organizational form and product form of the tourism industry determine the industrial characteristics that the tourism industry is highly dependent on information. In the past half century, information technology has been promoting the continuous improvement of the service quality and management...