Proceedings of the 4th International Conference on Humanities Science, Management and Education Technology (HSMET 2019)

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155 articles
Proceedings Article

Public Opinion: The Unique Value of Wechat to the Government

Jia zhu
As a new media, Wechat is expected to exert more and more influence on the government's work by its huge users and strong communication power. What is the value of this new media to the government? This paper mainly takes value theory and the spiral principle of silence as the analytical framework. It...
Proceedings Article

Female Characters in the Gangster Films of Martin Scorsese

Zitong Lin
Martin Scorsese is one of the most famous American directors and his films reveal a real aspect of American society. Martin Scorsese’s unique artistic vision and thinking made an unparalleled contribution to the gangster films of American cinema. Scorsese’s gangster movies are closely connected with...
Proceedings Article

Consumers' Value Research on the "Immersive Experience" of Intelligence Advertisement——Based on Game Theory

YuXin C.
Intelligent advertising utilizes big data mining technology, VR (AR) virtual technology and real-life interaction to understand the consumer's consumer demand, stimulate consumers' active participation, and let consumers get an "immersion experience." Consumers are also interacting with smart ads, subjective...
Proceedings Article

Development of Integrity Culture in Chinese Urban Community: Theoretical Logic and Practice Approach

Hongyuan Xu, Liansheng Yang
Integrity is the baseline for behaviors, and it is also the basic condition for social functioning. Strengthening the development of integrity is the practical need of society. Developing integrity culture is the most important part of the development of integrity. Strengthening the development of integrity...
Proceedings Article

Research on Historical Vicissitude of Trade and Business Buildings in Guangzhou in past dynasties

QiongLin Liu
By listing the significant trade and business buildings of Guangzhou in the various periods, including Shanhai Tower in Tang Dynasty, Gongle Building in Song Dynasty, Huaiyuan Posthouse in Ming Dynasty, Huangpu Port in the early days of Qing Dynasty, Thirteen-hong of Canton in late Qing Dynasty, this...
Proceedings Article

Analysis of Financial Support for Equalization of Basic Public Services: A Methodology

Lian He, Chunzi Shao, Shengbin Dai, Yaowen Huang
The stable and sustainable supply of basic public services are determined by the support of public finance. In this paper, we first put forward the concept of Conservative General Public Budget Revenue, and propose a financial support indicator to measure the equalization of basic public services. We...
Proceedings Article

Discussion on Psychological Crisis Intervention Mechanism of Primary and Middle Schools Students in Bullying Incidents

Zhao Kang, Ting Deng, Yanfa Yi
The bullying incidents in primary and middle schools have caused great physical and mental harm to primary and middle school students. The psychological intervention to the bullied students can effectively prompt them to adjust the unbalanced mentality in time and more scientifically and effectively...
Proceedings Article

A Corpus-Based Study on Metaphor and Hyperbole in English News Discourse

Lei Shen, Xueying Wang
A corpus-based analysis of English economic news discourse (10,808 words) is conducted to explore how metaphor and hyperbole are related. The research measuring the isolation and combination of the two tropes across word class shows that the figure of metaphor occurs more frequently in news discourse...
Proceedings Article

A Comparative Study on Architectural Cultures of Bai Nationality and Han Nationality

Luping Shang
Dali Bai Autonomous Prefecture in Yunnan province is the main gathering place for Bai nationality, and also the important birthplace of Bai culture. Bai’s traditional residential architecture is an important part of Bai culture. Taking Dali Bai’s traditional residential architecture as the main research...
Proceedings Article

Evaluation and Promotion Analysis of Poverty Reduction Benefits of CDM Projects in Rural China

Shuning Cao
Carbon finance refers to various financial institutional arrangements and financial trading activities aimed at reducing greenhouse gas emissions, and is one of the research hotspots of environmental economics. The Clean Development Mechanism (CDM) refers to the fact that investors from developed countries...
Proceedings Article

Analysis of Characteristics of Buddha Statues in Xumi Temple

Zhonghua Ji
The Buddha statue, reflecting the spirit of religious doctrine and the ultimate pursuit of mankind, is influenced by regional culture and aesthetics of the times. The style of Buddha statues varies with the time, space and the regional culture. That is because the inheritance of culture is composed of...
Proceedings Article

Cultivation of Students' Cross-cultural Communication Awareness in Business English Teaching in Higher Vocational Education

Yingjuan Zhou
As one of the most important skills in higher vocational business English education and teaching activities, cross-cultural communication awareness directly influences the future employment and career development of vocational college students. How to strengthen the cultivation of students' cross-cultural...
Proceedings Article

Research on the Construction of Teaching Quality Evaluation System under the Background of Diagnostic Reform Taking Pre-Schooling Specialty as an Example

Yanrong Wen
Based on the diagnosis and improvement of teaching quality in higher vocational colleges and the current teaching situation of pre-schooling specialty, we explore and study the evaluation index system, effective evaluation methods and application mechanism of evaluation results in teaching practice,...
Proceedings Article

Zero Inventory Management of Logistics Distribution Based on Network Marketing

Hua Zhu
In recent years, with the rapid development of marketing economy, network marketing has emerged. In the process of its stable operation and development, logistics distribution based on network marketing has gradually been widely used, which facilitates people’s daily life and effectively promotes the...
Proceedings Article

Thoughts on the Application of Micro-class in Interior Design Based On Education Informatization

Xin Zhang, Xinyue Zhang
Micro class, as a product of the digital age, has been gradually used by various disciplines and teaching activities, and it has a certain impact. The teaching activities of interior design attach importance to graphics and information interactivity, for example, the introduction of micro class will...
Proceedings Article

Research on Restrictive Factors and Countermeasure of Development of New Type Agricultural Operating Subject

Feng Jin
The main body of new agricultural management is an important force to implement the strategy of rural revitalization, enhance agricultural competitiveness and develop modern agriculture. In recent years, governments at all levels attach great importance to the cultivation of new agricultural operators,...
Proceedings Article

The Last Emperor Film Analysis From the Technique to the View of the Western World

Yujia Cheng
The Last Emperor is a 1987 British-Italian epic film about the life of Pu Yi, who, at the age of three, was named Emperor of the Qing Dynasty and died as a gardener at a botanical garden in Beijing. The movie won the Academy Award for Best Cinematography and six more awards in 1987. The Last Emperor...
Proceedings Article

Research on the Construction of Education system in Colleges and Universities based on the Cooperative Construction of Aesthetic Education and moral Education

Qinrong Guo
the co-construction of aesthetic education and moral education in colleges and universities in the new period is a new subject of education. The traditional mode of moral education can no longer meet the variability of ideological and psychological characteristics of contemporary college students. The...
Proceedings Article

Discussion on the Method of Logistics Cost Control in Foreign Trade Enterprises

GaoJie Yan
Under the background of the development of the new era, the level of China's opening up has been continuously improved, and it has greatly promoted the development of foreign economic growth. Based on this, the logistics transportation costs of foreign trade are also gradually increasing. This paper...
Proceedings Article

Research on local government’s crisis decision-making in the process of dealing with online public emergency-- taking the case of “Luzhou Taifu Middle School Incident” as an example

Linghao Xiang, Weixi Zeng
Dealing with the online public emergency accurately means a lot to the public security preservation, and the key to the successful preserved way is the local government’s ability to make a proper crisis decision-making. In the April of 2017, “Luzhou Taifu Middle School Incident” turned into a serious...
Proceedings Article

Garden Architecture and Literary Manifestation of SuiYuan in the Western Region in the poets in the Qing Dynasty

Jiaying Liu, Menghu Wang
Since the Western Regions was anther conquered by the troops of Emperor Qianlong and JiaQing, DaoGuang(1736-1850). A majority of exiles were sent to the western region. Scholars were restricted by political events and status.the region of has seen the buildings of a large number of public and private...
Proceedings Article

A Discussion on The Types of Mysterious Novels in The Western Regions in the Qing Dynasty

Jiaying Liu, Menghu Wang
Since the Western Regions was anther conquered by the troops of Emperor Kangxi and Qianlong. A large number of exiled scribes went to xinjiang to cultivate the border and participate in the local construction. Due to its unique geographical environment and cultural features, as well as what officials...
Proceedings Article

Medical culture in the disease narrative of modern Chinese literature

Weina An, Yinwei Li
There are lots of disease narrations in literary works, which constitute a content-rich medical picture. This paper focuses on the disease narrative works from the Revolution of 1911 to the birth of New China, and analyzes the medical culture and phenomenon presented by literary works from the three...
Proceedings Article

Study on the development strategy of Coupling Degree cultural industry and tourism industry in Dandong City

Aihua Zhao
Culture is the soul of tourism development, always contained in tourism activities; Tourism is the basis of cultural development, and all elements of tourism reflect the influence and application of culture. This assay makes a quantitative analysis on the degree of the combination and coordination of...
Proceedings Article

Solving the Dilemma of Transferring and Transforming Scientific and Technological Achievements through Systematic and Mechanism Reforms

Fan Xia, Hua Feng
China’s scientific research system has its own special characteristics, specifically, most universities and research institutions are directly led by the government, namely, public departments. This system has the advantages of the overall arrangement and power concentration, yet numerous difficulties...
Proceedings Article

The Focus and Evolution of Funding Education Research from the Perspective of Targeted Poverty Alleviation-- Visual Evaluation and Analysis Based on CiteSpace

Sijie Zhu, Zhongyi Xue
After a long period of practice and experience in poverty alleviation, President Xi Jinping has put forward the important thought of “targeted poverty alleviation”, which has made an important ideological guidance for China to win the battle against poverty and realize the overall poverty alleviation...
Proceedings Article

Research on the Construction of College Psychological Counselors’ Team from the Perspective of In-depth Management

Min Xu, Quanhui Wu, Rongyun Zhao
College psychological counselors are an important part of the team of college counselors. They play a key role in the ideological and political work and mental health education of college students. With the development of the times, China's mental health work mode has been transformed from a problematic...
Proceedings Article

Exploration on the Course Construction of “Comprehensive Training of College English (TOEIC)” Based on Concept of TOPCARES-CDIO

Xiaoxuan Du
Our school offers a series of courses in “Comprehensive Training of College English”, in which the branch of TOEIC is used to improve the business English level of non-English majors. Based on the TOPCARES-CDIO concept, the author explores and attempts to implement the curriculum of TOEIC through exploratory...
Proceedings Article

Rigorous and Appropriate: On Zhou Jianxin’s Translation of Selected Poems of Emily Dickinson(Poems 301-600)

Yinyan Zhang
The controversy on form similarity and spirit similarity, as well as on pursuit of truth and pursuit of beauty have always existed in China translation field. It is controversial for translators on whether translation should first of all be similar in form or in spirit, and whether translator should...
Proceedings Article

The Brief Analysis of Influence of MRP and JIT System on Traditional Accounting Elements

Xinglin Li, Dongkun Song
Although MRP and Jit are two kinds of production management modes produced in different cultural backgrounds, they are widely used in many enterprises. While these two production management models are adopted, few people will pay attention to their impact on accounting elements In this paper, MRP and...
Proceedings Article

Research on the Current Situation and Countermeasures of Internationalization of Chinese Organic Tea Based on the Cultural Differences between China and Germany

Lin Zhang
With the increasing awareness of health and environmental protection, the demand for organic agricultural products in the global market, especially in developed countries, is growing. As the first organic food exported from China, organic tea, although its export volume only accounts for a small proportion...
Proceedings Article

The Beauty of Kunqu Opera "The Romance of West Chamber” Observed from Three Dimensions

Ronghua Wu, Jianhua Liu
The Chinese Kunqu Opera "Romance of the Western Chamber" (“Xi Xiang Ji” in Chinese), a classic work containing rich essence, has played a leading and evergreen role in the opera stage of the Ming and Qing Dynasties and even later generations. It caters to people's aesthetic taste and is in line with...
Proceedings Article

Research on the effect of rural household garbage treatment based on fuzzy hierarchical comprehensive evaluation

Haifeng Wang, Jingming Chen, Guangmin Wang
With the improvement of rural living standards, the garbage disposal system in rural areas has been unable to meet the current needs of rural residents for living environment.Under the background of building "beautiful countryside", it is urgent to explore the rural household garbage disposal mode suitable...
Proceedings Article

On the Path of Promoting College Students' National And Family Feelings in the New Era

Yuanxia Lu
General Secretary Xi has repeatedly stressed that "vigorously promote the feelings of the country" and advocate patriotism. It is of long-term strategic significance to cultivate college students'national feelings. To cultivate college students'national feelings in the new era, we need to understand...
Proceedings Article

Research on the Cultivation of Innovative Talents in the Blending Learning Mode of Universities in the Era of Internet Plus

Xiang-Ping Wang, Yan-Li Fang
Innovative talent cultivation is the core of a nation and national education. Accelerating knowledge innovation and innovative talent cultivation is a very urgent and important strategic task for promoting China's modernization and a decisive factor for national competitiveness. Cultivating innovative...
Proceedings Article

Research on curriculum teaching reform in colleges and universities under the background of "Internet+"

Hong Zheng, Kai Li, Tianyu Zhu
in the era of "Internet +", the rapid development of information network technology has brought new challenges to curriculum teaching and new requirements for talent training. As the front line of cultivating new talents, colleges and universities should actively respond to the changes brought by the...
Proceedings Article

Deepening the Reform of Chinese Examination in Higher Vocational Colleges

Shuping Yang
The assessment reform of College Chinese is an important content of educational reform. However, due to the fact that the current Chinese assessment in higher vocational colleges does not attract sufficient attention and still needs many improvements, the assessment does not well promote teaching and...
Proceedings Article

Exploration on innovation practice of international cooperation in higher universities under Belt and Road Initiative

Wenjun Lu
with the proposal of the Belt and Road Initiative and increasingly close international communication and cooperation, the new requirements of international cooperation and innovation activities in universities are put forward and traditional education modes could not meet the requirements for educating...
Proceedings Article

Research on the Strategy of Dance Art Talents Going Out of the Country

Yan Huang, Lin Yi, Dajing Xie
Based on the growth environment of dance talents, this paper analyzes the internal logic of Chinese dancers' cultural identity motivation and talent growth, and analyzes how the three generations of Chinese dance talents develop their own dance career based on the national cultural identity. This article...
Proceedings Article

Application of MOOCs in the construction of art and design courses

Xinyue Zhang, Xin Zhang
MOOCs, as a large-scale online open course, are favored and welcomed by teachers and students both at home and abroad. The introduction of MOOCs to the teaching of art design courses will promote the popularization of art design courses. This paper makes a more in-depth exploration and research on the...
Proceedings Article

Investors’ Psychological Expectation of Retailers under the New Retail Model

Shihe Tang
With the gradual disappearance of e-commerce dividends, driven by technological innovation and consumption upgrading, the retail industry faces vast opportunities and challenges. China, as one of the most important retail markets in the world, tends to be at the forefront of innovation through the combination...
Proceedings Article

Analysis on Fairness of CET-4 Passage Reading Based on the Validity

Jing Li
Test fairness is a compulsory factor besides the validity and reliability in English language testing. The major objective of this paper, with combination of quantitative and qualitative analysis, is a preliminary effort to research the fairness of passage of CET-4 based on the validity. And the tokens...
Proceedings Article

The philosophical implication of rural rejuvenation

Gang Zhou
The report of the 19th National Congress of the Communist Party of China was first proposed for the rural revitalization strategy. The rural revitalization strategy is an important embodiment of the characteristic socialist ideology in the new era of Xi Jinping in the "three rural issues". It is the...
Proceedings Article

The Application and Problems of Flipped Classroom in Ideological and Political Teaching in Colleges and Universities

Liping Hu
Flipped classroom is an innovative teaching mode, which has made great achievements in the application of ideological and political courses in colleges and universities. As an effective way to use students’ extra-curricular time, flipped classroom can not only strengthen the interaction between teachers...
Proceedings Article

The role of the idea of mathematical modeling in advanced mathematics teaching in technical colleges

Zhiqin Chen
Increasingly fierce competition in the society leads to higher demand for talents. Technical colleges shoulder the responsibility of training professional and skilled talents, during which process advanced mathematics teaching serves as an important course. Talent training should be based on the training...
Proceedings Article

Reform of Mixed Ownership of State-owned Enterprises and Enterprise Value

Jiaming Zheng
In recent years, promoting the reform of mixed ownership of state-owned enterprises has become an important direction of deepening the reform of state-owned enterprises in China. This paper takes state-owned A-share listed companies from 2012 to 2017 as the research object, and empirically examines the...
Proceedings Article

A Comprehensive Discussion on Lao Dao’s Poems

Xiaojing Liu
Lao Dao’s poems are characterized by narration. Small sadness and happiness can be included in poetry, which is the innovation of Lao Dao’s poetry. In the technique of expression, Lao Dao's poetry has a unique perspective and is good at detailed description and atmosphere description. Lao Dao's narrative...
Proceedings Article

Research on Application of Virtual Reality Technology in Environmental Design

Jun Yan, Xiaoxian Shan
This paper expounds and summarizes the virtual reality technology and the characteristics of virtual reality technology in detail. Then it analyzes the application of virtual reality technology in the field of environmental art design is in detail, including four parts: virtual reality technology effectively...
Proceedings Article

Investigation and Countermeasure on the Employment Intention of College Students in Local Undergraduate Colleges in Yunnan Province

Liuchuang Wei, Ping Wei, Hongyu Chen
This paper conducts a comprehensive and objective investigation and analysis of the employment intentions of our students through questionnaires. The purpose is to understand whether the students in our school have changed their career choices, employment situation, and psychology in the current employment...
Proceedings Article

Education Status and Cultivation Countermeasures for Local Applied Undergraduate College Students Innovation and Entrepreneurship

Liuchuang Wei, Ping Wei, Hongyu Chen
In China's higher-education system, applied undergraduate universities play an important role in promoting the development of the national economy. However, with the development of the market economy, the employment situation of college students is becoming more and more severe. Higher education must...
Proceedings Article

Guidance and Education of College Students' Employment View

Jie Liu
The guiding work of college students' employment value orientation is related to the vital interests of college graduates, and will have a profound impact on their families and the wider social interests. At present, in the process of job hunting and career selection, college students show that the pursuit...
Proceedings Article

Problems and Countermeasures of Class Management in Colleges and Universities

Jie Liu
As the main battlefield of students' learning and life, the class plays an extremely important role in personality cultivation. Strengthening class construction, actively exploring new modes of class management, and establishing a new concept of class management is of great significance to strengthening...
Proceedings Article

Exploration on the Elements of the Integration of College Students' Painting Art Talents and Folk Art Resources

Jingjing Zhao
Art originates from life but is higher than life. Under the background of rapid development of science and technology and continuous economic progress, the traditional college teaching model can no longer meet the needs of society for talents. Under the new situation, innovative, professional and practical...
Proceedings Article

Research on the Development of Rural E-commerce in "One Village One Product" of Shaanxi Province

Yan Wang
Agriculture in China has always been in a basic strategic position in the social and economic development, so developing modern agriculture and building agricultural products brand at the same time will undoubtedly promote the development of agriculture and the competitiveness of agriculture in the international...
Proceedings Article

Visual Beauty of Color and Ceramic Art Design

Haihong Huang, Yingzi Yu
This article starts with the analysis of the aesthetic expression and characteristics of ceramic color vision, including the application, uniqueness, decorative characteristics of ceramic color vision aesthetic feeling and the functionality of ceramic design and color vision matching. Then, it specifically...