Proceedings of the 2018 International Conference on Education Reform and Management Science (ERMS 2018)

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104 articles
Proceedings Article

Technical Innovation Path and Performance of Self-owned Brand Automobiles

Shu-zhu Jiang
Taking the profit of automotive enterprises in 2016 for example to analyze the importance of technology innovation. It is thought that the ability of technology innovation played an important role in profit improvement for automotive enterprises; independent innovation may only bring some leading edge...
Proceedings Article

Cultural Inheritance and Industrial Development of Liuqin Opera

Feng Zhao, Xiao Wang, Xiao-fei Han
Under the background of contemporary cultural ecology, Liuqin Opera, like many local dramas, also faces the crisis of inheritance. Therefore, how to use the method of industrialization to inherit and develop Liuqin Opera, a characteristic local folk music cultural resources, has become an important and...
Proceedings Article

Technology Innovation and the Possible Path for Expanding Consumer Demand in China

Tian-li He
“ In China, inadequate consumer demand is an outcome of traditional economic growth mode, which used to depending on exports and investment. Since 2008, western states adopted trade protectionism. which hinder China’s export, exacerbate inadequate consumer demand, even hamper economic growth in China....
Proceedings Article

A New Breakthrough of Traditional Handicraft Culture in “Internet + ” Background

Chang-long Liu, Xiao-fei Han
Traditional handicrafts have undergone a thousand years of changes in the long history of development in our country, closely related to our lives. It represents the cultural heritage of generations of craftsmen. Meanwhile, it has a very high economic value in contemporary society. This article is based...